Adaptive website,
blog & microsites
Web programming and HTML coding for Christmas 2014 campaign
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Microsite + Emailing
Tool for viral tracking
We moved the brand's slogan to the website, making it accessible and usable from any device. With this in mind, we developed and designed a highly interactive website, which provides users with an easy and comfortable horizontal scroll through the product catalogue. The whole website, as well as the menus, are self-manageable.
Further info on the project
In the Christmas 2014 campaign, e-mails were sent to users inviting them to make a wish. Users sent their wishes to other people and, at the end of every wish and invite they did found a promotional Loewe video.
We developed the website with HTML5, CSS3 and javaScript for the front-end. The backend was done by using PHP development, while using a database management system to be able to apply diverse tracking systems. The whole graphic and multimedia material was provided by the customer (FeelTheBrand)
This campaign was fully integrated with MandrillApp as a mailing and follow-up system. Also, a streaming professional video server was used in order to handle high traffic.